I Am Not Sure About The Normal Price Of These, But I Know Alot Of You Guys Out There Use Them. I Would Like To Get One Myself But Closing On A New House On Friday And Dont Want To Spend Any More On Fishing Tright Now...anyway, The Regular Price Was A Little Over 300 For The Vex. And It Was On Clearance At Meijer In Lancaster For Just About 275 I Believe...dont Know If This Is A Decent Deal Or Not, But Thought I Would Pass It On To Everyone....good Fishing Y'all.....tony