Well if you want the site to keep on running there needs to be sponsors. If they arent pop ups in your face then I dont see any difference....along the sides and top where its wasted space?? Doesnt seem like a prob too me...helps pay to keep the site up and running and anything else ogf provides!
There has been plenty of discussion on the topic. If anyone wants to review the discussion you can read back through the prior threads. Ownership has heard the complaints and it is in their hands. No more need to rehash it here.